Sean Stapleton is speaking at the 2018 DrivingSales Executive Summit with Firas Makhlouf of the Driver's Village Automotive Group on October 23rd in Vegas. Here's a taste of their session on "Mastering Modern-Day Lead Generation". Don't miss it!
Have you ever wondered what is a considered a good or bad bounce rate? You might be surprised to find out a high bounce rate isn't always bad. To learn more about how to interpret bounce rate, read more!
Custom Thumbnails is a simple, small detail that can make a major difference! Often times the original thumbnail preview images don't look good. You can add a better image so your video looks even better and helps get more viewers to press the play button.
Your dealership is missing valuable conversion opportunities. It's time to understand why this is happening and get it fixed! Putting effective solutions in place efficiently shouldn't be such a mystery. Let's break down four relatively basic items your website needs to have in place to skyrocket your conversions.
Check out the latest enhancements to the MPOP! Every month we make little changes to Launch Control and we don't want you to miss anything! So, we're going to highlight these updates that will help you be more productive and make your campaigns even more effective!
So you recently started with a new Paid Search Partner. And, although you can see the clicks in your Google Analytics account, it is tempting to want to see the ads, in action, for yourself.
During Sean Stapleton's recent DealerOn Webinar, "Top 5 Steps To Creating Your Biggest Competitive Advantage", he asked the large dealer audience to describe their current process for marketing their vehicles and their current offers.
For those unfamiliar with what a Microsite is, a microsite is a secondary website typically hosted in one of two ways many use a separate URL from the parent site. I don't recommend using landing pages as a marketing tactic.
The ability to quickly update, change, and syndicate pricing and offer messages, on the fly, is essential in today’s fast-paced, high-tech world.