Dealer Teamwork Announces MPOP® Integration With Facebook Marketplace
- by Joe Friedrichsen
Sep 23, 2019
Minnesota-based software as a service company, Dealer Teamwork, announced today that it is now a Facebook Marketplace listing partner. Now dealers can use Dealer Teamwork’s patented MPOP® digital marketing platform to automatically merchandise all of their used vehicle offers and then publish those offers to Marketplace in real-time with one platform.
“This is yet another channel that dealers will have access to through the MPOP® that reaches more customers and helps generate additional sales opportunities,” said Joe Skar, Dealer Teamwork’s Chief Financial and Operating Officer.
Dealer Teamwork’s dealer partners can already use the MPOP® to advertise vehicle and service offers with Facebook Ads and can automatically share their offers as posts. Now dealers can also quickly list their used vehicle offers on Marketplace too. This allows dealers to reach millions of used car shoppers in critical buying decision moments.
“Facebook and social media have increasingly become popular conversation topics with dealers we speak to,” Dealer Teamwork’s Chief Strategy Officer, Christian Miller said. “As social media continues growing and more car shoppers use social media, it’s vital that we help dealerships connect with those potential customers using the MPOP®. That’s what drove us to become a listing partner for Facebook Marketplace.”
As a listing partner for Facebook Marketplace, Dealer Teamwork is expanding its social media product lineup by taking advantage of its integration with Facebook’s listing service.
Concerning this, Dealer Teamwork’s CEO and Co-founder, Sean Stapleton, said, “Dealer Teamwork is at the forefront of a product set that’s in its infancy. Our company is set for massive growth because our patented MPOP® can instantly syndicate a dealer’s used vehicle offers to Marketplace at scale like never before. We’re excited about all the new opportunities this brings to car dealerships and the automotive industry as a whole moving forward.”
Read the original press release here.
For more information on our new MPOP® integration with Facebook Marketplace, check out our Facebook Marketplace FAQ.