MPOP™: A Merchandising, Personalization and Optimization Platform.
If 90% of all automotive purchases begin online and 75% of the total time car shopping is spent online, that makes your online vehicle merchandising the most important aspect of your marketing plan. This means your pages need to be updated, content must be relevant and the entire process has to be efficient. However, standard industry processes are often difficult and extremely time consuming.
Responsive, live visual editor
Integrated paid search campaigns
Personalized and proactive account management
Unlimited mobile-friendly email marketing campaigns
Responsive model-specific landing pages for each model you sell
Transparent reporting options through Google Data Studio, to meet your internal reporting standards
Up to 184 ads per vehicle powered by the MPOP™
Updating marketing campaigns is hard, especially when OEM offers arrive late. But with the MPOP™, editing prices and publishing changes to your offers, landing pages, email campaigns and paid search campaigns happens seamlessly in real-time.
The MPOP™ makes sure your new vehicle offers are seen by more in-market buyers sooner.
"We have used the MPOP™ since the beginning, it's the complete SEO/SEM solution for us. I can't stress how important it for us to create an offer, push that offer to our paid ads and bring the buyer to a page with the exact offer and a bunch of other great information too! I have been asking for a solution like this forever and now we have it. It's crazy to think someone wouldn't want a solution like this!"
"Before I began working with Dealer Teamwork, it took me 20-25 minutes to update my offers page. With the MPOP™, I can create a special in less than 5 minutes because most of the information is automatically populated for me. Not only is this more efficient, it is bringing more customers to my showroom who are ready to buy. The MPOP™ helped me provide an amazing user experience for shoppers on my site that I did not have time to create on my own, and now the competition can’t touch me!"
General Sales & Internet Manager
Anchorage Chrysler Dodge Jeep RAM
"Nothing compares to the MPOP™! I like how simple it is to fill in the offer information in a professional and attractive manner. It looks like I spent hours on something that took minutes. I also like that I can see Dealer Teamwork expanding and progressing every day. I know that if I ever ran into an issue, someone would be answering my call to fix it."
Nyle Maxwell Supercenter