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Tag: Social Media Marketing

screenshot of inventory tab on a dealership facebook page

Facebook Marketplace Changed, Here Are 4 Things to Do About It

In September of 2021 Facebook sunset partner catalog feed capabilities for listing vehicles on Marketplace. What does this mean for dealers? It means vendors, like us here at Dealer Teamwork, can no longer bulk upload your inventory to create Marketplace vehicle listings on your behalf. Although this may frighten many in the industry, there are […]

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Image of a person holding a phone with a GMB trade-in offer on-screen.

Best 6 Ways to Increase Vehicle Trade-ins & Fixed Ops Profit

As we approach the spring car buying season, the prices of used cars in the market are becoming more stable. There was a slight increase in wholesale prices in mid-March 2024, marking the first rise in several months. However, this pattern has been seen in previous years and will fluctuate in 2024. Given the volatility […]

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5 Automotive Marketing Tricks to Treat Your Dealership to More Leads

Finding new and effective ways to generate more marketing leads can be both challenging and frustrating. 

To help, this article highlights 5 lead generation tricks that can help dealerships treat themselves to more marketing leads. We’ll also offer solutions, recommendations and relevant resources along the way. Let’s get started. 

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Person looking at an On-Facebook Destination for AIA VDP

Everything You Need To Know About On-Facebook Destination for Automotive Inventory Ads

Facebook recently rolled Click to Marketplace Ads out of beta, which they now renamed to On-Facebook Destination for Automotive Inventory Ads (AIA). These ads appear in a carousel ad format just like standard Automotive Inventory Ads. However, this new Facebook advertising type allows car dealers to drive traffic to Facebook’s dynamic and mobile-optimized vehicle detail […]

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person with a megaphone saying ICMYI (in case you missed it)

5 Must-Use Dealer Teamwork Solutions—ICYMI

ICYMI? In case you missed it, as the “kids” say. Staying up to date with everything vendors have to offer is likely not something you think about regularly. That’s why we compiled this list of 5 Dealer Teamwork solutions you may have missed that are important to consider. These solutions help dealers gain a competitive […]

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8 Reasons Dealer Marketing Campaigns Fail

Feeling frustrated with your marketing campaigns? We hear you. The world of automotive digital marketing can be a twisted trail with gnarled roots jutting out of the ground waiting to trip you up at any moment. Dealer Teamwork is here to help you navigate the trail and shine light on those dangerous trip-ups so you […]

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8 Facebook & Instagram KPIs You Should Be Measuring

Updates added 11/24/20 Understanding how your digital campaigns are performing often poses a challenge for advertisers. Dealer Teamwork has compiled a list of key performance indicators (KPIs) that we use to evaluate the performance of our dealer’s social media campaigns to help make this process easier. Social media advertising’s role for automotive dealers First, let’s […]

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Laptop with Facebook Research on the Screen

4 Must Know Tips for Automotive Facebook & Instagram Advertising Beginners

In today’s digital world, it’s easy to go down a rabbit hole researching social media set-up and strategy best-practices.  It’s even easier to get lost as you try to narrow to a specific industry. We all know there’s no “one-size-fits-all” approach, but sometimes you just need some quick tips to get started. If you’re an […]

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2020.03.31 4 Facebook Tools to Engage & Inform Automotive Shoppers Blog Image - Dealer Teamwork

4 Facebook Tools to Engage & Inform Automotive Shoppers

As more people stay home due to the COVID-19 coronavirus, they’re spending more time on Facebook and social media for human interaction. Dealerships should take advantage of people’s increased Facebook usage by coming up with a plan to engage and inform current and potential customers.  Having a plan to engage and inform online shoppers is […]

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5 Reasons Every Dealer Should Use Facebook Advertising - Dealer Teamwork

5 Reasons Why Every Dealership Should Use Facebook Ads

Facebook Ads can be a powerful tool in your marketing arsenal by helping you reach more in-market vehicle buyers. To help you take advantage of Facebook Ads, we put together five reasons why Facebook Ads is a must-have for dealerships in 2019. Here’s what you need to know:   1. Potential Buyers Spend Time On […]

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